Marketing Analytics In Excel Program
Looking for a Marketing Analytics Using Excel Course in Ludhiana?
Join our AI-Powered Marketing Analytics in Excel Course in Ludhiana and master data-driven decision-making!
✅ Learn marketing data analysis, predictive modeling, and AI-powered Excel automation.
✅ Perfect for marketing professionals, business analysts & entrepreneurs!
✅ Hands-on training | Practical case studies | Industry certification!
✅ Learn marketing data analysis, predictive modeling, and AI-powered Excel automation.
✅ Perfect for marketing professionals, business analysts & entrepreneurs!
✅ Hands-on training | Practical case studies | Industry certification!
6 Months
Course Duration
75,000
Course Fee
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Who Can Join the Marketing Analytics Using Excel Course in Ludhiana?
No Prior Experience Needed – Learn from Scratch!
Students
Are you a B.Com, BBA, MBA, or any graduate looking for a high-paying digital career? Gain in-demand AI-powered digital marketing skills and an AI-driven certification to stand out in the job market
Entrepreneurs
Are you a business owner looking to scale your revenue using AI-powered marketing? Whether you're launching a startup or growing an existing business, this course gives you a competitive edge in the digital era!
Professionals
Looking to switch careers or upskill for higher earnings? Stay ahead in the fast-changing digital world!
Get hands-on training in AI-powered marketing and future-proof your career!
Get hands-on training in AI-powered marketing and future-proof your career!
Marketing Analytics Using Excel Course Curriculum
100% Practical Training | Hands-on Experience with Live Projects
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Introduction to Marketing Analytics with Excel
• Importance of Data-Driven Decision Making • Role of Excel in Marketing Analytics
• Overview of Marketing Metrics and KPIs -
Data Collection & Cleaning in Excel
• Importing Data (CSV, Excel, Google Sheets)
• Data Cleaning Techniques (Removing Duplicates, Handling Missing Values)
• Power Query for Data Processing -
Descriptive Analytics in Excel
• Descriptive Statistics (Mean, Median, Mode, Standard Deviation)
• Using Data Analysis ToolPak
• Sorting, Filtering, and Summarizing Data -
Data Visualization for Marketing
• Creating Charts (Bar, Line, Pie, Scatter)
• Pivot Tables & Pivot Charts for Analysis
• Conditional Formatting for Insights -
Key Marketing Metrics & KPIs Analysis
• Customer Acquisition Cost (CAC)
• Return on Ad Spend (ROAS)
• Customer Lifetime Value (CLV)
• Marketing Funnel Analysis
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Customer Segmentation & RFM Analysis
• RFM (Recency, Frequency, Monetary) Segmentation
• Using Lookup Functions (VLOOKUP, HLOOKUP, INDEX-MATCH)
• Cluster Analysis with Excel -
Sales & Revenue Forecasting
• Trend Analysis using Moving Averages
• Regression Analysis in Excel
• Forecast Functions for Predictive Analytics -
A/B Testing & Experimentation
• Hypothesis Testing & T-Tests in Excel
• Statistical Significance of Campaigns
• Impact Measurement of Marketing Strategies -
SEO & Web Analytics in Excel
• Google Analytics Data Import
• Keyword Analysis & Click-Through Rates (CTR)
• Competitor Benchmarking using Excel -
Dashboard Creation & Reporting
• Interactive Dashboards with Slicers
• Automating Reports with Macros & VBA
• Power BI & Excel Integration for Advanced Analysis
Tools & Platforms You’ll Master in
Digital Marketing Course in Ludhiana
Global Digital Marketing Tools & Industry-Standard Platforms
Post Course Support for Marketing Analytics Using Excel Course in Ludhiana
Career Development & After Course Support Services
Build a Strong Portfolio to Showcase Your Expertise
Work on live projects & case studies
Create a job-ready digital marketing portfolio
Gain hands-on experience with AI-driven marketing tools
Create a job-ready digital marketing portfolio
Gain hands-on experience with AI-driven marketing tools
Resume Building & Global Job Application Support
Craft a professional, ATS-optimized resume
Learn AI-powered resume-building techniques
Prepare for job interviews with expert guidance
Learn AI-powered resume-building techniques
Prepare for job interviews with expert guidance
Mentorship & Career Guidance for Choosing Your Growth Path
Apply for high-paying jobs in global companies & MNCs
Start freelancing & earn as a digital marketing expert
Get mentorship to launch & scale your own digital business
Start freelancing & earn as a digital marketing expert
Get mentorship to launch & scale your own digital business
Career Opportunities After Marketing Analytics Using Excel Course
You can explore various career opportunities, including:
Frequently Asked Questions
It involves using AI and Excel tools to analyze marketing data, track performance, and make data-driven decisions.
This course is ideal for marketing professionals, business analysts, entrepreneurs, and anyone looking to improve marketing decision-making using Excel.
You will learn data visualization, trend forecasting, customer segmentation, and predictive analytics using Excel AI tools.
Basic knowledge is helpful, but this course covers everything from fundamentals to advanced AI-driven marketing analytics.
Yes! Completing this course can open roles like Marketing Analyst, Data-Driven Marketer, Business Intelligence Specialist, and Digital Marketing Strategist.
Yes! You will receive an industry-recognized certification in AI-powered marketing analytics upon completion.